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Hearing Aids and The Digital Revolution

Styles | Special Features

Today, hearing aids are smaller, more comfortable, and most importantly - more effective - than ever before, which explains why satisfaction with new hearing aids is at an all-time high of 90% (Kochkin, 2005). Hearing aids today are digital microcomputers that can automatically adjust to ensure sounds are audible and comfortable. And with a whole host of twenty-first century features, they're easy – and even fun – to use. Even basic models today are light years ahead of the most advanced models of just a few years ago. That's great news, because in over 90% of cases of hearing loss, hearing aids are recommended. In fact, for most hearing loss, hearing aids are the only treatment. And research has proven that hearing aids not only help you hear better but can actually improve the quality of your life (National Council on Aging, 1999). It's no wonder today that Boomers, Gen Xers, teens – as well as seniors – with hearing loss now include hearing aids among their collection of must-have tech accessories.

Digital Hearing Aid Features

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There are so many options available to you! There are five technology levels... Entry Level Digital, Low End Digital, Mid End Digital, High End Digital, Premium Digital. Each level offers digital hearing solutions based on your level of hearing loss, lifestyle and budget.

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Hearing Aid Styles

CIC Completely In Canal Hearing Aid Style

Completely-in-the-Canal (CIC)

The smallest custom style, CIC instruments fit deeply and entirely within the ear canal. They fit mild to moderate hearing losses and offer high cosmetic appeal as they’re nearly invisible when worn.

ITC In The Canal Style Hearing Aid

In-the-Canal (ITC)

ITC instruments sit in the lower portion of the outer ear bowl, making them comfortable and easy to use. Because they’re slightly larger than CIC models, they have a longer battery life, and can host additional features such as directional microphones for better understanding in noisy environments, and controls such as volume controls. They fit mild and moderate hearing losses.

HS Half Shell In The Ear Style Hearing Aid

Half Shell (HS)

Half shell models fill half the bowl of the outer ear. Like ITC models, their size enables the addition of features such as directional microphones, volume controls and push buttons to activate special settings for different listening environments. Because of their size, they may be easier than smaller models to handle for some people and yet are still often disguised by hairstyles or sideburns. This hearing aid style looks similar to the ITC hearing aid when worn on the ear, but is slightly larger.

Full Shell FS ITE In The Ear Hearing Aid

Full Shell or In-the-Ear (ITE)

Full shell models sit flush within the outer ear bowl. Their size allows the maximum number of additional controls and features such as directional microphones, which require space on the outer portion of the instrument. They use a larger battery size than the smaller styles, and can fit a larger receiver with enough power for even some severe hearing losses. Because of their flexibility, they’re widely recommended for mild to severe hearing loss.

Behind-the-Ear Styles

Behind-the-Ear (BTE) models sit behind or on top of the outer ear, with tubing that routes sounds down into the ear that connects to an ear tip or earmold to secure them in the ear canal. BTEs come in colors to blend with hair or skin tones, and even chrome colors, leopard print and other funky designs to suit personal styles. Different BTE sizes accommodate different features, controls, battery types and degrees of power (larger instruments generally have more power than smaller ones). While many people choose discreet BTEs that are unnoticeable when worn, others are tempted to show off the cool designs.

Mini Micro BTE Behind The Ear

Mini BTE with slim tube and tip

Mini BTEs are designed to hide behind the outer ear, and have ultra-thin tubing to discreetly route sound into the ear. The tubing connects to a soft tip that sits in the ear canal but doesn’t occlude it. The result is a natural, open feeling as airflow and sound enter the ear naturally around the tip, while amplified sound enters through the tip. This is known as “open fitting” and is recommended for mild to moderate high frequency losses.

Mini Micro BTE Behind The Ear

Receiver in the ear (RITE)

RITE models, also known as RIC (receiver-in-canal) models, are mini BTEs that have the speaker of the instrument incorporated in the ear tip, instead of in the main body of the instrument. RITE instruments fit mild to severe hearing losses. This hearing aid style looks similar to the Mini BTE when worn on the ear.

Behind The Ear BTE Hearing Aid

BTE with earmold

BTEs with earmolds fit mild through profound hearing losses. They’re longer shape, following the contour behind the outer ear, generally can house more features, controls, and power than custom models. The earmold color and style, as well as the wearer’s hairstyle, determine exactly how they’ll look on each person.